Effective Business Writing Skills Program

Last year, the managing director of Brumby’s bakery resigned over the backlash for an internal memo he wrote, suggesting that franchisees put prices up and ‘let the carbon tax take the blame’.

This is a timely reminder that what and how you communicate in the written word is critical to your career moving forward (and not backwards in a sharp manner).

Managers seeking new staff consistently nominate the ability to communicate as an essential skill. In this practical course, you will learn how to construct efficient and effective communications that get results.

In fact, we know of one email that cost over a million dollars! 

A major education provider recently lost their number one client (over a million dollars per year in revenue) primarily because of misunderstandings that resulted from one email.

Survey Results – Many people are NOT confident when communicating in writing

A study by the Australian Psychological Society found there ‘was pressure on executives to communicate well via the written word’ – especially in emails. It also found that many staff are simply not confident or skilled in doing this.

What is the answer?

Simple – improve your skills with the written word. But if you’re too busy to get to a live training program, then consider this online learning module (complete with workbook) that will let you learn at your own pace.

In this online learning module, you will learn ‘Three Keys to Effective Business Writing Skills’

    • Planning
    • Drafting
    • Editing

Other learning outcomes in the online training include how to:

  • Recognise the attributes of effective business writing
  • Identify it’s not a ‘talent’ but a process
  • Determine the best means of communication for the purpose – should you call? Email?
  • Understand the different phases of writing
  • Undertake a structured approach to planning
  • Apply the five stages of planning  your document
  • Understand the audience – who are you writing to? How should you communicate?
  • Edit documents for clarity and brevity
  • Use effective layout techniques to aid understanding
  • Follow email etiquette with colleagues and clients
  • Use subject lines that work in today’s ‘information overload’ workplace
  • Use the right structure for the different types of emails you write on a daily basis
  • Get to the point without losing rapport with the other party
  • Request action without being perceived as overly aggressive or demanding
  • Ensure we don’t say ‘No’ in an email
  • Manage the balance between not always being able to deliver what the client wants, but still maintaining an ongoing relationship with them

You will finish this course with an increased confidence and knowledge in how to communicate with the written word and achieve your purpose.

About your trainer – Martha Curry

Martha Curry has worked as a trainer and educator for over twenty years. She has trained over five hundred people in Business Writing Skills alone. Her education background includes:
BA in Education 1975, Summa cum Laude
University of Northern Colorado
Certificate IV in Workplace Training and Assessment
Cambridge English Language Teaching for Adults (CELTA), December 2010

Not sure if this is for you?

Drag out a random sample of emails you’ve sent in the last few months. Read over them. How do they sound? Do you cringe at all as you read over them in hindsight?

What is it costing you in clients? In quality of communication? In results?

This program is practical enough to get your effectiveness increasing almost immediately. Try it now.

Here’s the price: $69 (gst inclusive)

Click the button below to get access now:

“Thank you – I had to write an email today and it was so much easier thanks to the training,”  Beaumont Tiles

“Much needed and greatly appreciated. Will use the workbook” – 
Oxford Funding (division of Bendigo Bank)